BANKING & FINANCIAL SERVICES

 
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Expertise from

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Premier Google Partner

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Challenges faced by the Finance Sector

High Cost of Customer Acquisition

Traditional forms of advertising tend to have a higher cost of acquisition and often have challenges of attribution and tracking. This ultimately pushes down the ROI for financial organisations, which is where digital can play a key role.

Lower conversion rates

Without comprehensive strategies for lead nurturing in place, financial firms often witness a low conversion of leads into customers. A lot is left in the hands of the sales team, but using Whatsapp for Business and drip email campaigns and advanced techniques, these leads can be engaged more effectively.

Building brand affinity in the competitive market

With a plethora of other financial companies out there offering a wide range of services similar to yours, the herculean task of standing out as a trusted name can get challenging. This is where brands need to leverage the power of digital marketing trends to emerge as a leading player in the digital ecosystem.

Our Solutions

What can we do for you?

Reaching a larger audience through multilingual content

To speak to the growing audience in the language they’re most comfortable with, we create multilingual content based on your audience profile. We convert the content into a number of regional languages so your brand’s message can reach a wider network and produce measurable results.

High performance landing pages

Lead generation is the most important aspect of digital marketing that helps your business grow and a well-optimised landing page is one of the key factors that aid this growth. Our team of experts helps in designing and managing the perfect landing page, with AMP implementation, to give your brand the boost it deserves.

Performance advertising for lead generation

We have constantly pushed the bar up to generate high quality, relevant leads for our financial services clients using over 25 plus channels. Some of the channels we use for our clients include Google Search and Display, Facebook, Linkedin, Times Internet, Yahoo, Native and Affiliate ad networks, Programmatic Advertising, multilingual ad platforms and GSP ads.

Engaging users via videos and Social Media

Driven by creativity based on consumer insights and analytics, we create meaningful social media campaigns which communicate your brand’s message in an engaging way. Additionally, our team of experts taps into the power of video marketing to deliver engaging content that will appeal to your audience and ultimately drive conversions.

Search Engine Optimisation with increased discoverability

Our expert SEO services will help your brand gain large volumes of organic website traffic. We combine various on-page and off-page SEO services including competitor analysis, CTR-optimised meta tags, website speed optimisation, creation of AMP pages and regular monitoring of your website for errors.

Driving Not Just Leads, But Increasing Sales Conversions

Apart from merely focusing on cost-per-lead, we also implement various lead nurturing strategies like drip emailers, special promotional offers and incentives to drive high conversion rates. Furthermore, we are exploring how to effective use Whatsapp for Business, to nurture the leads.

Some of our Finance Clients

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